Marketing Manager Jobs in Sterling Heights, MI
A Marketing Manager in the hospitality industry is in charge of promoting the hotel, resort, or restaurant's brand image and services to attract potential customers. They develop and implement strategic marketing plans, manage advertising campaigns, conduct market research, and analyze market trends to maximize profits. They also work closely with the sales team to generate revenue, create promotional materials and oversee social media platforms. Their role includes maintaining relationships with clients and addressing their needs effectively to ensure customer satisfaction. It's vital for them to stay updated on the latest digital marketing trends and hospitality industry developments.
Key skills include strong communication, creativity, analytical thinking, and leadership. Proficiency in digital marketing tools and platforms like Google Analytics and SEO is often required. Furthermore, they need to have excellent project management skills and a deep understanding of customer service. While a bachelor's degree in marketing or a related field is often required, certifications like Certified Hospitality Marketing Executive (CHME) or Certified Trade Show Marketer (CTSM) can be advantageous. Prior to becoming a Marketing Manager, individuals may have roles such as Marketing Coordinator, Marketing Specialist, or Sales Representative.
MARKETING MANAGER Campus Food Service- Oakland University- Rochester Hills, MI
- Rochester Hills, MI (11 miles from Sterling Heights, MI)
- 8 days ago
- Rochester Hills, MI (11 miles from Sterling Heights, MI)
- 8 days ago
The Marketing Manager aids in crafting and implementing a customized marketing strategy for our dining programs on campus....
Managing Director of Revenue and Customer Experience
- Detroit, MI (15 miles from Sterling Heights, MI)
- 90+ days ago
- Detroit, MI (15 miles from Sterling Heights, MI)
- 90+ days ago
Department: Revenue and Customer Experience Reports to: Chief Executive Officer (CEO) Direct Reports: Director of Sales & Development, Marketing & Communications Director, Event Services Director,...
Demographic Data for Sterling Heights, MI
Moving to Sterling Heights, MI? Find some basic demographic data about Sterling Heights, MI below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Sterling Heights, MI
Highest Education Level
Marketing Managers in Sterling Heights, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Market Planning
- Calendar Management
- Collaboration
- Photography
- Email Marketing
- Copywriting
- Marketing Communications
- Search Engine Marketing
- Strategic Marketing
- Social Media Management
- Search Engine Optimization
- Brand Marketing
- Content Development
- Print Advertising
- Brand Awareness
- Marketing Campaigns
- Field Marketing
- Branding
- Community Management
- Reputation Management
- Paid Search
- Influencer Marketing
- Google Ads
- Hotel Operations
- New Restaurant Openings
- Hotel Sales
- Food and Beverage Management
- Hotel Management
- Group Sales
- Hospitality Management
- Marketing Strategies
- Social Media Strategy
- Digital Marketing
- Social Media Marketing
- Cash Management
- Budget Forecasting
- Sales & Marketing
- Media
- Energetic
- Forecasting
- Public Relations
- Strategy Development
- Distribution
- Collections
- Finance
- Implementation
- Driving
- Retail
- Negotiation
- Verbal Communication
- Written Communication
- Events
- Budgets
- Bachelor's Degree
- Inventory Management
- Education Experience
- Reporting
- Sales
- Microsoft PowerPoint
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Manager Related Career Advice Articles
Think You Want to Be a Restaurant Manager? Read This First.
Considering a career in restaurant management? Read iHireHospitality’s primer and learn about a restaurant manager’s daily duties and responsibilities.
Read article »
9 Cities With Exciting Hospitality Management Jobs
Check out our guide to some of the best locations in the US for hotel management jobs, restaurant management jobs, and other hospitality careers.
Read article »