Marketing Manager Jobs in Reading, MA
A Marketing Manager in the hospitality industry is in charge of promoting the hotel, resort, or restaurant's brand image and services to attract potential customers. They develop and implement strategic marketing plans, manage advertising campaigns, conduct market research, and analyze market trends to maximize profits. They also work closely with the sales team to generate revenue, create promotional materials and oversee social media platforms. Their role includes maintaining relationships with clients and addressing their needs effectively to ensure customer satisfaction. It's vital for them to stay updated on the latest digital marketing trends and hospitality industry developments.
Key skills include strong communication, creativity, analytical thinking, and leadership. Proficiency in digital marketing tools and platforms like Google Analytics and SEO is often required. Furthermore, they need to have excellent project management skills and a deep understanding of customer service. While a bachelor's degree in marketing or a related field is often required, certifications like Certified Hospitality Marketing Executive (CHME) or Certified Trade Show Marketer (CTSM) can be advantageous. Prior to becoming a Marketing Manager, individuals may have roles such as Marketing Coordinator, Marketing Specialist, or Sales Representative.
Area Director of Revenue Management
- Watertown, MA (11 miles from Reading, MA)
- 29 days ago
- Watertown, MA (11 miles from Reading, MA)
- 29 days ago
Knowledge of hotel operations and financial metrics to inform revenue strategies....
Director of Revenue Management
- Boston, MA (12 miles from Reading, MA)
- 30+ days ago
- Boston, MA (12 miles from Reading, MA)
- 30+ days ago
Company Description Join the team responsible for crafting a fresh landmark that emphasizes cultural appreciation among colleagues and the pursuit of greatness. At Raffles Boston, we recognize the...
Demographic Data for Reading, MA
Moving to Reading, MA? Find some basic demographic data about Reading, MA below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Reading, MA
Highest Education Level
Marketing Managers in Reading, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Market Planning
- Calendar Management
- Collaboration
- Photography
- Email Marketing
- Copywriting
- Marketing Communications
- Search Engine Marketing
- Pay per Click
- Google Analytics
- Strategic Marketing
- Social Media Management
- Search Engine Optimization
- Event Marketing
- Brand Marketing
- Content Development
- Agency Management
- Email Campaigns
- Brand Awareness
- Marketing Campaigns
- Hootsuite
- Display Advertising
- Paid Search
- Influencer Marketing
- Canva
- Google Ads
- Hotel Operations
- Hotel Sales
- Food and Beverage Management
- Group Sales
- Hotel Management
- Delphi
- Hospitality Management
- Marketing Strategies
- Social Media Strategy
- Social Media Marketing
- Digital Marketing
- Cash Management
- Budget Forecasting
- Sales & Marketing
- Media
- Forecasting
- Public Relations
- Strategy Development
- Finance
- Distribution
- Implementation
- Driving
- Presentation
- Events
- Flexibility
- Education Experience
- Reporting
- Budgets
- Bachelor's Degree
- Inventory Management
- Microsoft PowerPoint
- Sales
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Manager Related Career Advice Articles
Think You Want to Be a Restaurant Manager? Read This First.
Considering a career in restaurant management? Read iHireHospitality’s primer and learn about a restaurant manager’s daily duties and responsibilities.
Read article »
9 Cities With Exciting Hospitality Management Jobs
Check out our guide to some of the best locations in the US for hotel management jobs, restaurant management jobs, and other hospitality careers.
Read article »