Marketing Manager Jobs in Alabama
A Marketing Manager in the hospitality industry is in charge of promoting the hotel, resort, or restaurant's brand image and services to attract potential customers. They develop and implement strategic marketing plans, manage advertising campaigns, conduct market research, and analyze market trends to maximize profits. They also work closely with the sales team to generate revenue, create promotional materials and oversee social media platforms. Their role includes maintaining relationships with clients and addressing their needs effectively to ensure customer satisfaction. It's vital for them to stay updated on the latest digital marketing trends and hospitality industry developments.
Key skills include strong communication, creativity, analytical thinking, and leadership. Proficiency in digital marketing tools and platforms like Google Analytics and SEO is often required. Furthermore, they need to have excellent project management skills and a deep understanding of customer service. While a bachelor's degree in marketing or a related field is often required, certifications like Certified Hospitality Marketing Executive (CHME) or Certified Trade Show Marketer (CTSM) can be advantageous. Prior to becoming a Marketing Manager, individuals may have roles such as Marketing Coordinator, Marketing Specialist, or Sales Representative.
Executive/Management General Manager Assistant General Manager Operations Manager Hotel Manager Front Office Manager Housekeeping Manager Food and Beverage Manager Revenue Manager Sales and Marketing...
Embark on an exciting career at the iconic Grand Hotel Golf Resort & Spa, Autograph Collection, located along Alabama's stunning Gulf Coast. Set on 550 acres of breathtaking beauty, the Grand...
Demographic Data for Alabama
Moving to Alabama? Find some basic demographic data about Alabama below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Alabama
Highest Education Level
Marketing Managers in Alabama offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Market Planning
- Calendar Management
- Collaboration
- Photography
- Email Marketing
- Copywriting
- Search Engine Marketing
- Pay per Click
- Google Analytics
- Strategic Marketing
- Social Media Management
- Search Engine Optimization
- Event Marketing
- Brand Marketing
- Agency Management
- Email Campaigns
- Brand Awareness
- Marketing Campaigns
- Hootsuite
- Display Advertising
- Branding
- Paid Search
- Influencer Marketing
- Canva
- Google Ads
- Hotel Operations
- Hotel Sales
- Food and Beverage Management
- Hotel Management
- Group Sales
- Delphi
- Hospitality Management
- Marketing Strategies
- Social Media Strategy
- Digital Marketing
- Cash Management
- Social Media Marketing
- Budget Forecasting
- Sales & Marketing
- Media
- Forecasting
- Public Relations
- Strategy Development
- Finance
- Distribution
- Implementation
- Driving
- Presentation
- Events
- Budgeting
- Flexibility
- Education Experience
- Reporting
- Budgets
- Bachelor's Degree
- Inventory Management
- Sales
- Microsoft PowerPoint
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Time Management
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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